Wednesday, June 28, 2006

'Web first' publishing will force newsroom changes

The Web first publishing policy adopted by the Guardian and The Times of London for certain stories has triggered images of an online-only world, paperless newspapers, significantly impacting the media consumer’s life.But what about in the newsroom? Every deadline will be immediate, writes The Australian’s Mark Day.“No longer will newspaper reporters have the luxury of attending a press conference, having lunch, discussing the import of a story with colleagues, then writing it at leisure. In a nonstop online publishing world, it’ll be a case of ‘do it now and do it fast,’ just as radio and agency reporters have worked for years.”

Day’s portrayal of the leisurely newsroom is not universally accurate — many major newspapers do operate at a hectic pace. But even for those newsrooms, the importance of instantaneous publishing will force the pace to escalate.The newsroom’s daily operations will change drastically in other ways as well. “The name of the game in future reporting will be to get the facts, then see them packaged and distributed through any number of platforms,” Day writes. “To achieve this, media companies (you won't be able to call them newspaper companies any more) will build integrated newsrooms, where information is fed into a central silo, then sliced and diced by specialist teams for use in different ways on different platforms.”Big changes are facing the industry, and reporters and editors will have no choice but to adapt to the new technology invading their daily routines.

Source: The Australian
Posted by Maddie Hanna on June 15, 2006 at 02:33 PM

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